We all talk about networking. We all seem to know that networking has something to do with meeting enough folks to continue to build our referral network, which in turn will continue to build our businesses.
Referrals come when someone you’ve met likes you and believes you can offer the solution to someone else’s problem. So, if the goal in networking is to have someone like us, and possibly offer us a referral, then why do people make the mistake of engaging in conversations that do not promote relationships?
My mother attended a party last week. She met a radio personality who immediately began talking politics with my mother. As often happens, the two did not agree and a strong debate developed. Both parties walked away very unhappy with the other. Neither is going to receive a referral as a result of this meeting.
I personally do not discuss politics with those whose opinions are strongly different than min…